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May 17, 2021

What cost savings can you expect from offshoring creative production services?

It is common knowledge that using an offshore provider can save you money, but existing benchmark data on the cost savings to expect and other statistics around offshoring is scarce.…
Advertising ProductionCreative Operationscreative productionHome pageMarketing
May 5, 2021

We Are Amnet to sponsor Mirren Live 2021

We are delighted to announce we are sponsoring the US agency focused event Mirren Live which takes place on 19/20th May. It’s a two-day event featuring an exciting schedule of…
AdvertisingAdvertising ProductionCampaigncontentContent at scaleCreative Operationscreative productionHome pageMarketingreal time contentSmartshoring
April 23, 2021

The Future is Real Time Event Takeaways

How leading brands are reshaping their creative operations to keep up with demand   The demand for content has skyrocketed and keeping up can be a huge challenge for brands.…
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April 22, 2021

Private Labels: The Great Brand Battle

The Rise of Private Labels Since becoming a staple during the 1990s, the private label product has undergone quite the transformation. No longer is it discreetly placed at the bottom…
Content at scalecreative productionDigital ProductionDigital StrategyHome pageImage ServicesMarketingOffshoringPhoto retouchingRetouchingSmartshoringUncategorized
April 20, 2021

New Report Finds 76% of Agencies Currently Offshore Creative Production Services

A report released by We Are Amnet and TKM Consultants found that the US and European offshore creative production market has matured. Offshoring services has become essential for agencies to…
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March 26, 2021

What Creative Production Services are Most Suited to Offshoring and How Do I Plan For Success?

The access to expert and capable talent has developed in offshore studios over the last 20 years, and this coupled with savings of up to 80% has propelled the offshore…
AdvertisingAdvertising ProductionCampaigncreative productioncreative teamGeneralHome pageMarketingproduction team
March 15, 2021

Creative and Production Teams: What’s Your Relationship Style?

No, this isn’t an article for Tinder. It is, however, important to think about whether you’d swipe right on a relationship with your creative or production colleagues. How much time…
Advertising ProductionArtworkContent at scalecreative productionDigital ProductionHome pageImage ServicesKFClocalisationOffshoringPackaging and PremediaRetail PackagingSmartshoringtranscreation
February 23, 2021

Don’t Let Your Content Get Lost in Translation

As international advertising is becoming more important to brands through the globalisation of markets, this is driving companies to rethink their localisation strategy. However, with demand for relevant content increasing…