Introduction Scaling content production is crucial for in-house agencies trying to keep up with today’s fast-paced digital demands. But it’s not always easy—finding ways to ramp up output while maintaining…
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For Forbes it was a ‘fundamental shift in workforce mentality’. For others it’s the Great Resignation. Whatever you want to call it, the changes in our industry brought about by…
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As an in-house marketing agency, there is a constant need to accelerate, mature and further adapt to the needs of the brands you work with. Staying relevant to your audience…
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A new report by We Are Amnet examines the state of the advertising and marketing industry after what has been a period of rapid and often enforced change. It looks…
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So you’ve considered the arguments for in-housing, outsourcing and offshoring, and decided that the in-house model is right for your company. But even if the process of finding, hiring and…
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With content now available from so many channels it’s impossible to count them, and messages inundating consumers’ every waking moment, it’s easier than ever for your brand’s message to get…
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Taking the Leap to In-House Agency (IHA) Making the move from agency to in-house can be a big step for any business. How on earth do you navigate building a…
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The creative advertising industry has faced many changes and as businesses consider how to tighten budgets, produce more content yet keep quality levels high, many are setting up their own…
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The past ten years have seen considerable growth of the in-house agency: In 2008, 42% of Brands had some form of in-house agency compared to 64% today Whilst in 2013,…
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