The UK has now left the EU and the final deadline of 31st January is in sight. For many businesses, whether multinational or small scale, this brings challenges in the…
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If there’s one thing 2020 has taught us, it’s that plans can go awry! Unfortunately, things aren’t likely to get much easier for agencies in 2021. Many clients may have…
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How are leading brands reshaping their marketing models to keep up with demand? With the ever-increasing demand for content coupled with a greater focus on cost efficiency, many brands are…
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Lockdown boredom. The single biggest reason TikTok, the Chinese video-sharing social network, has rocketed to success. TikTok also released their tested and stable version in March 2020. The exact month…
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It's no surprise that the adoption of multichannel shopping behavior by consumers has risen during the pandemic. In both the US and Europe there was rapid adoption and growth in…
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The offshoring landscape has rapidly developed over the last 10 years; however some common misconceptions are still circulating. In this article we address some of the key misconceptions about offshoring…
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Amnet today announced that Melvin Deepak, formerly Born Group’s Divisional Head of Content and Media Production, has been appointed Vice President for Global Creative Production Services (CPS). Melvin brings over…
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How Visuals Influence Online Purchasing Decisions 83% of digital purchase decisions are influenced by product images (eMarketer.com). Being able to touch and feel a product is important to many consumers,…
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The pandemic has enormously altered how consumers go about their everyday lives and many companies are naturally responding with a surge in investment around their digital communications. The downtime, shaped…
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The packaging industry is ever-changing as it responds to evolving environmental factors, social change and consumer habits. Coupled with new technologies and continuing pressures from regulatory and government bodies, trying…
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