While it could be argued that there is still time for surprises, 2021 has at least been more stable and less unpredictable than 2020. But a consumer base saturated with…
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A report released by We Are Amnet and TKM Consultants found that the US and European offshore creative production market has matured. Offshoring services has become essential for agencies to…
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As a result of the accelerating shift toward online shopping, retailers had to adapt to new consumer behaviours and find new sources of revenue. The COVID-19 pandemic further tested their…
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Lockdown boredom. The single biggest reason TikTok, the Chinese video-sharing social network, has rocketed to success. TikTok also released their tested and stable version in March 2020. The exact month…
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The pandemic has enormously altered how consumers go about their everyday lives and many companies are naturally responding with a surge in investment around their digital communications. The downtime, shaped…
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The packaging industry is ever-changing as it responds to evolving environmental factors, social change and consumer habits. Coupled with new technologies and continuing pressures from regulatory and government bodies, trying…
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The huge change in consumer shopping habits over the COVID-19 pandemic unquestionably altered Direct to Consumer (DTC) investment strategies for many of the world's consumer brands. For these long-standing FMCG…
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We live in a digitally smart world, with many companies investing in their digital first strategies and looking for their business apps to generate engagement, commercial traction and loyalty with…
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As of January 2020, there were over 4.5 billion global internet users (internetworldstats.com). As the primary resource for connecting the world, whether it be for research, education, retail, entertainment, social…
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While the e-commerce market has grown with momentum over the last couple of decades, resulting in sales of $3.53 trillion in 2019 (statista.com) the impact of COVID-19’s self-isolation has catapulted…
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